Create Direct launched GiftyDonations.com, a new donation channel for non-profit organizations.
Aiming to help charitable associations and foundations, Create Direct has developed GiftyDonations.com, a fundraising platform through which anyone can donate to a noble cause, by supporting the foundations / associations enrolled in the program. The platform is intuitive, and donations are made in a simple, fast, and secure manner.
Users of the loyalty and reward programs developed by Create Direct have the opportunity to donate the value of the points accumulated to the associations or foundations whose cause they want to support.
The mechanics are simple and transparent. Users are rewarded with points for purchasing products from the programs in which they are enrolled. Points earned can be turned into donations to non-profit organizations registered on the GiftyDonations.com platform. In other words, the user uses his points to buy from the loyalty program a GiftyDonations voucher which he later uses on the GiftyDonations.com platform. The value of the voucher goes to the bank account of the organization.
Associations / foundations registered in the GiftyDonations.com platform are permanently supported by Create Direct by informing and promoting them among users. The non-profit organizations choose how to present their activity through images and texts displayed on the platform.