One of our long-term clients, Bosch Thermotechnology, came to us for a new upsell campaign focusing their existing customers, to encourage and stimulate them to replace their old, over 7-year-old Bosch, Buderus and Junkers heating units, with the new generation, innovative condensing Bosch and Buderus models. What we do is contact all of the Bosch customers [...]
Every year DMA ITALIA, Italian Data Driven Marketing Association, organizes a prize to reward the best advertising campaigns that use the data as a key element for defining the communication strategy. DM GROUP won a prize with Biticino activity.
BDG, the leader company in charge of importing and distributing premium alcoholic drinks in Romania, is implementing Create Direct’s REWARDIFUL solution, a SaaS solution created to allow companies setup their very own trade or incentive campaigns, or loyalty clubs, all in a matter of days, not weeks. BDG was looking for a clever, innovative way to [...]
Since 2003, Home Serve have helped homeowner’s nationwide avoid paying for expensive home repair bills and start protecting the major systems in and around their home. DM GROUP develops digital and direct communication strategies for the Italian branch, Assistenza Casa, and the first step is the new website that permits to calculate in real time the [...]