Every year DMA ITALIA, Italian Data Driven Marketing Association, organizes a prize to reward the best advertising campaigns that use the data as a key element for defining the communication strategy. DM GROUP won a prize with Biticino activity.
BDG, the leader company in charge of importing and distributing premium alcoholic drinks in Romania, is implementing Create Direct’s REWARDIFUL solution, a SaaS solution created to allow companies setup their very own trade or incentive campaigns, or loyalty clubs, all in a matter of days, not weeks. BDG was looking for a clever, innovative way to [...]
Since 2003, Home Serve have helped homeowner’s nationwide avoid paying for expensive home repair bills and start protecting the major systems in and around their home. DM GROUP develops digital and direct communication strategies for the Italian branch, Assistenza Casa, and the first step is the new website that permits to calculate in real time the [...]
We have started another firm focused on engagement, activation and advocacy in Asia. The core of our offering is an innovative intelligence gather capability using a proprietary linguistic filtering capability that allows us to develop actionable insight using social and “big” data from over 350 million sources. Though our initial focus is on Asia, we can [...]