India
Corporate and Head Office: Direxions Marketing Solutions Pvt. Ltd. 83-C, Hansraj Pragji Bldg., Off Dr. E. Moses Road, Worli, Mumbai - 400 018 India Tel: +91(22)2496-0033, 2495-3625 Fax: +91(22) 2496-1622 lbasrur@direxions.com www.direxions.com We have branch offices in Kolkatta and Delhi.	Leena  Basrur Executive Chairman Direxions Marketing Solutions  Pvt. Ltd. lbasrur@direxions.com
Name and titles of principal directors Brian Almeida Managing Director Direxions Marketing Solutions  Pvt. Ltd. balmeida@direxions.com Date established In business since 1989 Client turnover Media split (%) Membership Member of the InterDirect Network since 2002 Range of Services Direxions Marketing Solutions Pvt Ltd. is India's leading full service direct and relationship marketing agency, offering its clients services in : Loyalty Programme Development & Management Direct Response Branding and Creative Services Data Centre Services Award Management & Partnership Development Event Management Customer Service and Telemarketing Interactive Services (Website Development and Email Management) Fulfilment and Bulk Mailing Data Analytics Contests and Sales Promotion Direxions is the only  direct marketing agency in India to have received the ISO 9001:2000 certification for all its service offerings. Client list Past and present clients include: ABP Group (Anand Bazaar Patrika) Antara Jewellery AT&T BG Broadband India Pvt Ltd (iqara.net) Bharat Petroleum Corporation Pvt. Ltd. British Airways Colgate Palmolive India Ltd. Hindustan Lever Limited ICICI Bank Ltd (Home Finance Group) ICICI Lombard General Insurance ICICI Infotech Services Ltd. ICICI Prudential Life Insurance Co Ltd. Idea Cellular Ltd. Intel Ishanya Malls Inter Gold Jewellery Jet Airways India Ltd. Lawrence & Mayo Opticals Mastek Maxx Marketing Ltd. Hong Kong Microsoft Corporation (India) Pvt Ltd. Ranbaxy Laboratories Ltd. Standard Chartered Bank Syngenta TATA AIG General Insurance TATA Shakti The British Council Vistaar Systems Pvt Ltd Yahoo! Mobile	Total number of employees 100 employees in Mumbai 30 employees in Kolkatta with 300 contract staff 3 in Delhi 5 employees spread across India on special assignments   Persons to contact For any marketing or general inquiries, please contact Mr. Sandeep Mittal, Marketing Director Email: smittal@direxions.com Phone: (+91) 22-24960033 Statement of principles   Direxions is in the business of providing marketing solutions to clients, in order that they, in turn, build profitable relationships with their customers Our goal is to be the leader in the relationship marketing field through creativity, innovation & technically superior products and services delivered with professionalism, dependability and efficiency We offer our clients full service in direct and relationship marketing, right from strategy to implementation to response management Agency's Special Skills/Experiences Loyalty Consultancy Loyalty Program Management Data Analytics Awards We have generally not participated in awards competitions but are the first (in 1999) and perhaps still the only marketing services company in India to have a quality certification (ISO-9002) now ISO 9001:2000. Mr. Vivek Basrur, our founder member, was a member of the jury for DM Lions at the 50th Cannes Advertising festival in 2003 and 2004